Jobvite Survey Reveals Social Networking is a Top Recruiting Strategy

Jobvite Survey Reveals Social Networking is a Top Recruiting Strategy According to the second annual Social Recruitment Survey conducted by Jobvite, (via Career Management Alliance), employers are recruiting several ways: employee referrals, professional online networks, social networks such as Facebook and Twitter; and the traditional sources, including search firms and job boards. The survey clearly shows a preference based on the quality of candidates and cost-effectiveness for employee referrals and professional social networks, to recruit candidates. Some highlights of the report: • 76% plan to invest more in employee referrals and 72% plan to invest more in recruiting through social networks • 80% of companies use or are planning to use social networking to find and attract candidates this year • 77% of respondents said they use social networks to reach passive candidates who are not actively seeking employment • 24% of candidates disclose their social networking presence when applying for a job.Use of Social Networks: • LinkedIn use gr ew from 80 percent in 2008 to 95 percent of respondents in 2009 and Facebook use grew from 36 percent in 2008 to 59 percent in 2009 • Twitter, ranked third with 42 percent of recruiters using the tool to source candidates • 66% of respondents reported that they had successfully hired a candidate who was identified or introduced through an online social network